Ethan Bull is a co-founder of ProAssisting, a next-generation remote, fractional executive assistance firm for business owners and C-suite executives. With a background in hospitality and an expert in the EA space, Ethan has held a variety of senior positions, including director of administrative services and senior EA to the president and CEO at Rochester Regional Health.
Russ Alan Prince: Please tell us about ProAssisting.
Ethan Bull: In today’s fast-paced business landscape, time is a precious commodity for entrepreneurs, executives and busy people alike. Business leaders’ primary focus is often on business development, sales and innovation, but the reality is that numerous tasks and projects demand their attention. We created ProAssisting, which is a game-changing service that understands the need to optimize your time and offers comprehensive remote, fractional executive assistant support tailored to your specific requirements, based on our career executive assistant experience support CEOs of billion-dollar companies.
ProAssisting is more than just a typical virtual assistant service. It is a strategic partner that matches you with a highly skilled and experienced remote executive assistant who becomes an indispensable extension of your team. These professional assistants are adept at handling the day-to-day aspects of business management, allowing you to concentrate on your core responsibilities, and are available Monday through Friday, 9 to 5 P.M., as well as outside normal business hours in atypical situations or if you’re traveling. From clerical tasks and administrative work to managing internal and external communications or larger projects, ProAssisting’s remote assistants provide valuable support that eases your workload.
Prince: Can you give us an example of how can executives and professionals benefit?
Bull: All high-performing executives and professionals can benefit from the support of a high-performing executive assistant. To illustrate the transformative impact of ProAssisting, let’s take Karen Finerman. As a successful businesswoman, author and contributor to CNBC’s Fast Money, Finerman’s time is a precious resource. By partnering with ProAssisting, she has been able to delegate routine administrative tasks, confidential communications and complex calendar events and travel to her dedicated remote executive assistant. This enables Finerman to focus on her core competencies of investment analysis and strategic decision-making, while still ensuring that crucial aspects of her business are well-managed.
Through this partnership, Finerman has experienced decreased stress levels, mitigated burnout and the freedom to allocate her time on her terms. From Karen: “I needed business and personal executive business support without the need of a full-time assistant in my office. I was happy to learn that ProAssisting would provide that support remotely. In addition to the more typical tasks and detailed scheduling and planning, they have been creative problem-solvers for any requests and demands the work entails.”
Prince: What is the future of ProAssisting?
Bull: The future of fractional assistant support is incredibly promising. As the remote work trend continues to gain momentum, businesses are recognizing the value of having access to fractional executive assistants who can deliver high-level support remotely for a fraction of the cost of having to hire a full-time employee.
ProAssisting is at the forefront of this industry, filling the gap left between traditional in-house executive assistants and the more traditional virtual assistant. By harnessing the power of technology and talent, ProAssisting ensures that entrepreneurs and executives can leverage the benefits of fractional assistance to boost their productivity and achieve their professional goals as if they had a full-time executive assistant on staff.
Russ Alan Prince is the executive director of Private Wealth magazine and chief content officer for High-Net-Worth Genius. He consults with family offices, the wealthy, fast-tracking entrepreneurs and select professionals.
