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HomeServicesArts and CultureCrypto Craze Sees Long Island Iced Tea Rename As Long Blockchain

Crypto Craze Sees Long Island Iced Tea Rename As Long Blockchain

There’s a new leader in the sweepstakes for the zaniest name change in the crypto craze.

Long Island Iced Corp. shares rose six-fold after rebranding itself Long Blockchain Corp. The company says it’s shifting its primary corporate focus towards the exploration of and investment in opportunities that leverage the benefits of blockchain — the technology that underpins bitcoin and other digital currencies.

Long Blockchain, which has also reserved the web domain name www.longblockchain.com, will still operate a ready-to-drink beverage subsidiary.

This article was provided by Bloomberg News.

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